SER, a Brazilian company specialized in strategic Human Resources management solutions, provides software, complex process structuring and Human Capital Management (HCM) solutions to corporations and state-owned enterprises.

History
SER has distinguished itself by offering solutions to the Staff Development and Management segment since 1994. It operates in partnership with companies specialized in:
- identifying critical needs;
- structuring complex processes in a safe and accurate manner; and
- making meaningful business information available to HR executives that aides their decision-making process.
SER has evolved together with the HR market along these 14 years. This is a market that has become more and more complex, demanding quality solutions which is required now to take into consideration the many strategic and operational aspects of the business, much beyond the traditional functionalities currently available in the market.
That’s why SER has become a national player, specialized in HCM solutions, adapting global Human Capital Management processes to the Brazilian reality. Using flexible, economically viable business models, SER implements the right tools for each client’s performance evaluation, HR metrics monitoring, and Return on Investment (ROI) in Training management.
SER’s competitive advantage: understanding what needs to be understood
Staff management processes are not regulated and many are not clearly defined. More than automating these processes, SER truly understand them. At SER, IT professionals are assisted by HR professionals, who have a broad view of all involved processes and who are sensitive to the subtleties inherent to a company’s uniqueness. The skills in this area ensure that the subjectivity ─ normally associated to the Staff Management field ─ can be mapped and placed into a result-oriented framework.





